Author: Michael
Website: http://pinsonsignshop.com/banner-design/

Saw another banner yesterday that I am sure looked really nice in the shop, but was less than effective as deployed. I was as close to the banner as possible, about 75-80 feet away. I could read the first line, but not the other four lines of text. The banner must have been 4×20, but for all practical purposes, it could have been 1×20. The other lines of text ranged in size from about 1 inch to 4 inches in height.

The general rule of thumb is 1 inch for every 10 feet of viewing distance. Each line of text should have been AT LEAST 8 inches high. Try not to include too much information. Stick to what matters most.

The top banner is what I saw, the bottom banner is what I would do. You tell me, which is easier to read?

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Author: Michael
Website: http://pinsonsignshop.com/using-signs-and-banners-for-new-bu…

Using signs and banners for new business marketing is a good idea. Most people think that all marketing has to take place on the internet. It is true that the internet is the way people look for information these days.

But the old fashioned way of advertising is still going strong. And with all your competitors using the internet as their only means of advertising you will have an advantage. If you are the only one with a sign or banner up then you will get the business the others do not. You can find great deals on signs and banners on the internet. You can use what are called bandit signs.

You can have them easily made up by a company online. You then find an area where a lot of people frequent. You can put up a bandit sign near a freeway off ramp. This way in the morning hour rush people will be stopped at traffic and they will see your sign.

You can use what are called bandit signs. These are signs you step onto the base and then push into the ground. The sign will be taken…

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Author: Michael
Website: http://pinsonsignshop.com/yard-sign-design/

There are a couple of basic principles that you should be aware of when planning your yard sign design.

1. Most yard signs will be seen by passing motorists. Therefore, less is more. Keep your message simple and concise.

2. Pay attention to color contrasts. Make sure your words “pop out” of the background.

3. Text should be at least 5 inches high per line to give you good readability at 50 feet.

If you remember these simple design ideas, your yard sign will serve you well in getting your message out.

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Author: Michael
Website: http://pinsonsignshop.com/signs-and-banner-for-campaigns/

These become mobile marketers for your campaign. The vehicles can be parked at sporting events, fairgrounds, and other high visibility locations. Use them when you visit senior centers, fraternal organizations, and other groups.

Ask popular supporters if they are willing to walk some of your yard signs to a number of the neighbors, hand out your literature, and explain why you are getting their vote. Make sure they collect that persons name, address, and phone number so the campaign can follow up with a thank you note or call from the candidate.

Know your local ordinances for sign sizes and placement. Know your state and federal right of way rules regarding campaign signs. Be aware that workers will confiscate your signs.

Get your signs early in the process. Identify key locations and distribute your signs in advance to supporters. Coordinate the date that you would like everyone to put your signs up in their yard. Save your large four by eight foot signs for the locations with the…

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Author: Michael
Website: http://pinsonsignshop.com/signs-and-banner-in-a-political-ca…

If one car does not make to the event you are still prepared. Prepare for business owners that do not want to overtly favor one candidate and their party over another. Use a distinctive logo on your sign. Purchase signs encouraging people to vote that have your unique logo. Ask the business community to post those signs and the logo becomes a subliminal connection.

Identify supporters with trucks and vans. Provide them with banners to put on their vehicles. Find very high traffic locations where the vehicle can be parked all day. A location near a couple big box stores is ideal.

…to be continued

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Author: Michael
Website: http://pinsonsignshop.com/using-signs-and-banners-for-specia…

Using signs and banners for special event promotion is the best way to inform the public about your special event. Whether it is placed on a building or at a street corner, it will be attention getting.

These can be used for anything from a private party, such as a baby shower, to a lunch special at a diner, to a concert at a huge stadium. They can be any size or shape, and your only limitation will be in regards to where it is placed on a property.

When you advertise for a special event, it should be informative. The title of the event should be at the top, and the place and time is also indicated. You may want to include bullets of special appearances or other events within the event. And do not forget the contact information.

Usually custom made, these signs and banners will have company logos on them, and the colors you can use to get your message across are endless. So be imaginative and people will respond.

A banner looks like something special in itself. Whether it is placed…

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Author: Michael
Website: http://pinsonsignshop.com/using-signs-and-banners-for-a-poli…

You should make your last name bigger than all other words. Keep the rest simple. Colors should make the words pop and be easy to read from a car going anywhere from 25 to 60 miles per hour. Simple slogans are a must for yard and highway signs.

Banners are portable for events. You must know how you will affix them to a wall because most venues will not allow thumbtacks or staples. For every event make sure that at least two separate vehicles are carrying your supply of signs, banners, and materials required to display each.

…to be continued

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Author: Michael
Website: http://pinsonsignshop.com/city-specific-pages/

We now have specific pages set up for various cities in Oregon. Check them out below:

portland banners
salem banners
eugene banners
gresham banners
hillsboro banners
beaverton banners
bend banners
medford banners
corvallis banners

portland signs
salem signs
eugene signs
gresham signs
hillsboro signs
beaverton signs
bend signs
medford signs
corvallis signs

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Author: Michael
Website: http://pinsonsignshop.com/using-signs-and-banners-for-a-poli…

Using signs and banners for a political campaign is a fundamental aspect of running for any office. You have to decide types, styles, sizes, content, colors and fonts. You will have to determine how many of each you need. You need to decide if they you will use wire, wooden stakes, or a combination for legs.

…to be continued

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Author: Michael
Website: http://oregonbannerprinting.com/banner-size/

Banner size is something that is often overlooked when designing a banner.Banners do not have to be huge to be effective. Small banners, done correctly, can have significant impact.  A 2×4 banner with vibrant colors and a high impact message can get the job done. Check out oregonbannerprinting.com for your small banner needs.

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