Oh March. The college basketball season reaches its pinnacle. If you’re a fan (or are married to one), you know that the tournament leads off with 16 games on Thursday, 16 games on Friday, then 8 on Saturday, and 8 on Sunday. That’s a lot of basketball in one weekend!…

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In ‘8 Brain-Branding Web Presentation Concepts, Part I’ we discussed the first four brain-related marketing concepts that if incorporated into website presentations help generate brand preference purchase decisions. Part II continues with the next four concepts.

5. Cognitive Itch

James J. Kellaris, Associate Professor of Marketing at the University of Cincinnati College…

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According to eMarketer August 2008 video ad spending will increase a thousand percent over the next five years. This means Web video is on the way to becoming the must-have Web presentation tool.

Some may see video as merely the next trendy marketing tactic that you should have because everyone else…

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Affiliate marketing has been around for some time now as a means of making a living online from home, but many people don’t really understand what it’s all about. This article will explain in a broad sense what an affiliate marketer does, and the 3 main reasons why it tops…

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If you are running an online business, following through with each of your visitors is very important. You must seriously consider improving your marketing skills accordingly. It is common to see visitors visit a particular website but leave without making a purchase. Perhaps, the main reason behind this is that…

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If you are into online MLM and you have a blog or a website that you use to promote your opportunity or the company’s products one of the best ways to generate traffic to your sites is by writing articles and distributing them through article directories. Unlike any other form…

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When the economy is having trouble and money is hard to come by, marketing a small business can be a pricey task. However, that does not mean you can write off the basic business necessities until you can pay for them. What this comes down to is that you’re just…

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All businesses these days need to have a web site because they are inexpensive to create and maintain and they provide valuable information to your customers. Any business can benefit from having a web site simply for the inexpensive advertising that you can get with a web site. At roughly…

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It may surprise you to know, but a catchy email marketing software campaign subject line is not always the most effective technique to getting your email marketing campaign opened by your subscribers. The most effective email marketing campaign subject lines are straight forward and to the point, and directly pertinent…

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Digital Marketing is gaining popularity with time.It mainly centers around Internet.It includes blogging,RSS,SMS,email, podcasting,voice broadcast,fax broadcast,instant messaging,wireless text messaging,social bookmarking and video streams. Digital Marketing can be of two types push marketing and pull marketing.

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