The web is a fast-growing, fast-changing medium which is intensely competitive and getting more so every day. Web advertising has proliferated and it’s a great way to get your message across, but it can be hard to make sure that you’re heard above the crowd; how can your business get…

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Media buying is more complex than a lot of people think at first; which is why a lot of people fail to hit the nail on the head with their media planning efforts. Effective media planning consists of several elements: finding the right media to advertise in, positioning yourself within…

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On July 20, 1958, the proud parents of William D. Mays undoubtedly had no idea that their new born baby boy would grow up to scream his way into more living rooms than any other man in television history. But that he did. And whether you find his particular style…

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2/3rds of all businesses fail in the first year anyway. How are you going to survive in today’s economy?

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Spending for dining at upscale restaurants is to be reduced by 54% of the affluent consumers and to be increased by only 2% of the affluent consumers. The survey respondents indicated a negative 12 month outlook for business conditions and personal household income.

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